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Women Driving Change: Caroline Bragg

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Women Driving Change: Caroline Bragg

Caroline Bragg on leading through the challenge of our time

In this latest instalment of Women Driving Change, we spak with Caroline Bragg, Chief Executive of the Association for Decentralised Energy (ADE). She shares insights into her career journey, the lessons she has learned about leadership, and the vital role women play in shaping energy efficient technology. Describing energy efficiency as “the challenge of our time,” she explains why diverse perspectives and collaborative leadership are essential to meeting this global priority.

Watch the full video of Caroline’s interview on YouTube

Caroline Bragg, CEO of the Association for Decentralised Energy (ADE).
Caroline Bragg, CEO of the Association for Decentralised Energy (ADE).

A decade of experience shaping energy policy and research 

Caroline has spent almost ten years working across the energy sector, spanning policy roles in renewable electricity at RenewableUK , through to innovation and decentralised energy. Since joining ADE over six years ago, she has progressed from a focus on policy development, to leading ADE’s Research consultancy, which supports the sector with evidence-based insights.  

Caroline describes her career as shaped by a continuous desire to learn and adapt, highlighting the importance of listening and collaborating across disciplines. Alongside her work at ADE, she has contributed to the wider energy community through roles on several boards and advisory groups, including the Prospering from the Energy Revolution Advisory Group and serving as Treasurer for CogenEurope.  

Approaching growth with resilience and openness

In her career, Caroline has embraced moments that tested her confidence and pushed her outside her comfort zone. Reflecting on these experiences, she explained, “I have had moments where I haven’t been the total technical expert, but I’ve always wanted to listen and learn. I think that’s really important.” This candid approach underlines her belief in continuous learning and humility as key leadership qualities. 

Rather than focusing on obstacles, Caroline emphasises the importance of collaboration and listening to others, recognising that success in the energy sector requires diverse skills and perspectives. 

Leadership shaped by reflection and team dynamics 

When asked about her leadership style, Caroline described it as evolving and shaped by experience. She spoke about the importance of understanding team dynamics and adapting to meet different challenges. “Leadership is not about having all the answers, but about creating space for people to bring their strengths and grow,” she said. 

Her reflections include recognising the value of empathy and open communication as foundational elements in building strong teams that can navigate complex and fast-changing environments. 

Practical advice for women entering the sector 

Caroline offers clear and practical advice to young women aspiring to careers in energy efficiency and related fields. She highlights the value of project management skills and the importance of relationship building. “Learning how to manage projects and build relationships is key to accelerating your career,” she explained. 

She also encourages women to engage with networks and groups that can provide support and development opportunities, noting that “being part of a community helps you to grow and learn from others’ experiences.” 

Caroline recommends groups such as POWERful Women, the Women’s Utilities Network (WUN), Energy UK’s Young Energy Professionals (YEP) Forum, and the Women in Sustainability Network, all of which offer mentoring, events and peer support. 

Rising to the challenge of our time through diversity and innovation 

Caroline concludes with a compelling message about why more women should consider careers in energy efficient technology. She calls energy efficiency “the challenge of our time” and stresses that meeting it requires diverse talents and perspectives. 

“This sector is at the heart of tackling climate change and building a sustainable future,” she says. “Women bring fresh insights and collaborative approaches that are vital for innovation and progress.” 

Her reflections underline the value of inclusive leadership and the need to create spaces where all voices can contribute to shaping the future of energy.

Watch the full interview with Caroline Bragg on YouTube to hear her insights and be part of the conversation.

If you’re interested in growing your leadership skills or supporting others on their journey, explore the resources Caroline recommends, including ADE Research  and the Prospering from the Energy Revolution initiative

To stay updated, sign up for the monthly ETL newsletter and subscribe to our YouTube channel, where you can find interviews with leading women in the energy saving industry. 

Don’t miss previous instalments in this series, featuring Charlotte Lee of the Heat Pump Association, Tracy Southwell formerly of Hobart UK, Emma Brooks of Quintex and Kristina Allison of SLL and WSP.